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More Vespa Love

I know they are a client of mine and I have blogged them before, but I am really digging some of the commercials that users are creating for Vespa's Go Green contest.  They are the perfect brand for CGM because they have a cultish, loyal following who by definition of being Vespa owners/lovers, have a creative bent.

Check out this Kid Robot meets Calder commercial.

8 Minutes Of Animal Fury

What do you get when you mix a lion pride, a gang of buffalo and 2 crocs? Some serious video baby. This 8 minute clip has more drama and emotion in it than an entire season of 24. Almost half a million peeps have viewed it and after this post it will be a half a mil +13, so get on it before we bring the servers down.

thanks to the g. cowboy for this one.

The Travel Channel Loves User Gen

The travel channel is taking most of the current trends in User Generated Content and Media. Flickr like sharing of photos, YouTubey get your travel film on the their channel and if you don't like their commercial? Remix it for them. I mean i like sharing my trip photos with friends, but this may be taking it too far. On the other hand, Branson, Missouri does have a lot to offer the average American.

LINK: YourTrip on the TC

Southwest Wants Your Most Humiliating Moment

Brandweek reports that Southwest Airlines jumps into the GGC space with a 'show us your most humiliating 20 seconds' contest. Viewers will vote on them (the most offensive will not make it according to SWA) and the winners will win free getaways and such. So get out that vid of you crying during White Chicks and let the games begin!

LINK: Southwest Embraces YouTube In Marketing Contest